I’ve written a detailed journal of the whole marketing journey and outlined what worked and what didn’t in marketing River Rats before and during the Kickstarter Campaign. Everything is presented on an interactive timeline, with charts, links and all the…
The previous article outlined how River Rats was designed from the lead designer’s perspective, Mathijs Jansen. But here is the same story, but now from my perspective. If want to know about marketing the campaign, check this article. I wanted to…
Written by Mathijs Jansen I would have never expected to be making a game about anthropomorphic animals on a river cruise. In game design, you are trying to set and deliver on expectations. On the other hand, in comedy you…
A lot has changed since my last design diary. As mentioned in the previous diary, I put the game I was working, Dream Guardians, in the freezer. And after finding help from Mathijs we came out with a revamped game: River Rats….
This update took a lot longer than I planned, but I’ve decided to put Dream Guardiansin the freezer for now. Dream Guardians struggles There were two big issues with the game: First, it was hard to manage all the cards without…
A lot has happened since my last newsletter in March: the game has a new name(!!) and I completely changed the set-up of the game. First I’ll describe this journey, and I’ll end with introducing a new Dream Guardian: Resilience….
Why read this? This post is all about taking you through the game design journey with me. I’m a big fan of peeking behind the curtain to see how games are made and marketed, from idea to shelf, and I’ve…
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